The Pharmacy Quality Alliance is seeking a Communications Coordinator who is responsible for developing and executing strategies to inform and inspire PQA members and healthcare system stakeholders about PQA’s work and opportunities for participation in measure development, education and research. The Coordinator creates communications and social media content that effectively describes and promotes PQA’s work; delivers the content through diverse channels; and ensures the effectiveness of the communications through metrics and analytics.
The Coordinator reports to the Senior Director of Communications and works collaboratively with staff across the organization to build strong content to best communicate PQA’s work. The Coordinator is a contributor to strategic communications activities that reach beyond PQA’s membership to effectively position PQA and medication use quality in the broader healthcare system.
Create and distribute member-focused communications, including emails, press releases, newsletters, social media content and graphics, that ensure members’ awareness of, support for, and participation in PQA activities and events.
Proactively pitch trade and healthcare media to increase PQA’s earned media coverage; maintain and expand media lists; and foster relationships with key media.
Proactively seek opportunities to tell PQA’s story to relevant healthcare audiences through media, events, presentations and engagement opportunities for PQA leaders.
Manage PQA’s blog by developing a content strategy and soliciting, writing, editing and posting content.
Oversee maintenance of PQA’s website and work with employees across the organization to ensure that content is current and accurate.
Review and edit products and presentations intended for external distribution.
Track and analyze the performance of PQA communications to measure success and inform future strategies. Prepare and present reports on communications initiatives as needed.
Develop and implement internal communications strategies in coordination with the Director of Operations & Human Resources to inform and engage employees across different areas of the organization.
Keep up-to-date and provide counsel on digital media, communications trends and best practices.
Contribute to organizational and communications strategic planning.
EXPERIENCE & EDUCATION REQUIREMENTS
A minimum of 2-3 years of full-time communications, journalism, or marketing experience with a strong preference for healthcare experience.
Excellent written and visual communications skills.
Experience with graphic design highly desired; experience with video is a bonus.
Experience using metrics and analytics to measure communications programs and adapt strategies.
Ability to communicate effectively with wide range of constituencies, and good judgment as it relates to healthcare, association management, and balancing perspectives among members.
Ability to develop and professional relationships with internal and external partners; strong relationship-building and interpersonal skills.
Ability to manage multiple projects and priorities, to work independently and in teams, proactively and directed.
Self-starter, able to anticipate needs and take initiative.
Fast learner, flexible and adaptable.
Bachelors’ degree in English, Communications, Public Relations, Journalism, or related field. A bachelors’ degree in other fields supported by significant communications experience is acceptable.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Employee is regularly required to stand, sit, talk, hear and use hands and fingers to operate a computer and telephone.
Close vision requirements due to computer work.
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Standard office environment
Occasional travel to attend local meetings and overnight travel during the PQA Annual Meeting and Leadership Summit.
Telecommuting is allowed.
About PQA Inc
The Pharmacy Quality Alliance (PQA) is a fast-growing non-profit healthcare quality organization committed to optimizing health by advancing the quality of medication use. PQA is a recognized leader in healthcare quality and performance measure development. Over 250 multi-stakeholder organizations comprise PQA's diverse membership. Member volunteers are dedicated to improving the safe and appropriate use of medications for patients across the United States, researching the impact of quality measurement, and providing education on quality-based healthcare.